Italian luxury brand Fendi opens flagship boutique at Greenbelt 3

Classified as a global store, the spacious boutique not only carries the brand’s latest designer bags, but also offers men’s and women’s shoes, accessories and ready-to-wear.

Rome-based Italian luxury brand Fendi has expanded its presence in the Philippines by opening a new flagship boutique at the luxury wing of the newly refurbished Greenbelt 3 in Makati.

The 188-sq. m. boutique houses the women’s and men’s ready-to-wear collections, accessories and leather goods under the contemporary Fendi One concept that reflects the identity of the house of Fendi in the heart of frenetic Metro Manila.

Fendi Greenbelt 3 brings forth a breathtaking experience that redefines luxury shopping. The façade appears bright and transparent with brushed metal frames, revealing to the outside all the charm and quite luxury of the inside. The women’s section is designed with delicate tones in ivory, gray, pink and yellow to exude sophistication and femininity. It also comes with an area that can be transformed into a private VIP room. The men’s section comes in leather, gray and green tones that radiate ease and masculinity.

The Maison’s iconic products are illuminated against a 3D plaster backdrop featuring the FF logo designed by the late Karl Lagerfeld. The focus on a diagonal motif clearly refers to the iconic Astuccio Fur, while the displays are characterized by a sequence of shelves with tubular structures in champagne metal. The distinct Italian “Arabescato Vagli” marble spans across the floor, adding an extra touch of opulence to the luxury retail experience while recalling the architecture of Roman churches.

The grandeur of the new Fendi Greenbelt 3 is set to further ignite the desire and demand for luxury products, Italian-style among Filipinos and foreign visitors to Metro Manila.

Tim Yap
Vince Uy
Rima Otswani
Boop-Yap-Tañedo
Jaz Reyes
Kimi-Yap-Sy