Hong Kong is without a doubt one of the country’s top vacation spots. Who doesn’t love riding rollercoasters in Hong Kong Disneyland, strolling down the Avenue of Stars and shopping in the Temple Street Night Market?
This 2017, the Hong Kong Tourism Board invites everyone to rediscover Asia’s World City with their new global campaign, “Best of All, It’s in Hong Kong.” The campaign includes four commercials focusing on four key cultural aspects of Hong Kong: gourmet dining, fashion and entertainment, family adventures by land, sea and sky, and the great outdoors – all introduced by locals who know the city best.
“We want Filipino visitors to see, feel and have a taste of the best Hong Kong can offer through the eyes of locals via this campaign,” explains deputy executive director Betty ip. “From the videos, Filipinos can discover the breathtaking intensity, surprising contrasts, rewarding variety and captivating style within Hong Kong.”
Starring in the four videos are three-star Michelin chef Umberto Bombana, fashion designer Anais Mak, pilot Michael Wong with his wife and model Janet Ma, and movie star Sean Lau. Each personality takes the viewer through different aspects of Hong Kong’s diverse cultural offerings and activities.
So, what are you waiting for? Book those tickets to Hong Kong and rediscover the city like those who know it best: the locals!
(Movie star Michael Wong takes a family on an adventure in Hong Kong)
(Three-star Michelin chef and longtime Hong Kong resident Umberto Bombana enjoys a tasty Hong Kong treats with other prominent Asian chefs, including the Philippines’ own Margarita Fores)
(Fashion designer Anais Mak finds inspiration for her designs in every corner of the city)
(Film star Sean Lau finds beauty outside of Hong Kong’s urban areas)
