Crimson Hotels and Resorts’ annual “Passionately Pink” fun run goes virtual

Even yearly events that have become a tradition of sorts are embracing necessary changes to adapt to the new normal. And one of the most common ways to do it is to go virtual—from meetings to museum tours, press conferences to office meetings. Lately, organizers, big and small, have resorted to a fairly new way to ensure social distancing and keep its participants safe while training a spotlight on certain diseases or promoting a healthy lifestyle through virtual races.

In support of breast cancer awareness month, Chroma Hospitality Inc., the management company of Crimson Hotels and Resorts and Quest Hotels and Resorts in the Philippines, launches Passionately “Pink Virtual Run” from October 26 – November 8. 

Everyone is invited to run for a cause whenever and wherever they are as they can do the run at their own pace and choose from the 3k, 5k, 10k, 15k and 25k distance. Registration, which ends October 25, is priced at only Php 1,200. Race kit includes a “Passionately Pink” race shirt, a medal and a certificate of donation.

Now on its fourth year, Crimson Hotel Filinvest City’s “Passionately Pink” campaign just got bigger, as  Crimson Resort and Spa, Boracay, Crimson Resort and Spa, Mactan, Quest Hotel Conference Center, Cebu, Quest Plus Conference Center, Clark and Quest Hotel, Tagaytay now join the pink movement and will bring initiatives that will help contribute in educating everyone about breast cancer and putting a stop to it—one woman at a time. 

Proceeds from “Passionately Pink” will go to STAGEZERO by Project Pink Support Group is a non-stock, non-profit organization, which aims to encourage and empower patients, families and communities to conquer cancer through knowledge, emotional, social and spiritual support.

 Founders of Stagezero by Project Pink Support Group, most of whom are breast cancer survivors themselves and whose group will be the beneficiary of a portion of the sales from the virtual run. 

Register now at https://bit.ly/chromarace2020

For more information, please visit https://bit.ly/chromarace2020 or email marcomm@chromahospitality.com