Johnnie Walker Luxury Boutique, at Rustan’s Shangri-La Plaza, offers a wide range of premium spirits from the classic brand. What’s more, the boutique, which is open until December 31st, features a gifting station offering personalization services with recipients’ names and short messages engraved on blue leather tags. The ideal gift for the holidays could be just a bottle of Scotch away.
The classic Scotch whisky the world has known forever continues to level up. Filipino Scotch connoisseurs are in for a treat during the holidays, as Diageo Philippines officially unveiled the newest Johnnie Walker Luxury Boutique at Rustan’s Shangri-La Plaza. The recent development brings a portfolio of some of the world’s rarest and most exceptional blends to shoppers, as Johnnie Walker Luxury Boutique allows guests to explore the diverse family of luxury spirits Diageo has to offer.
“We’re delighted to bring the luxury boutique concept to Rustan’s in Shangri-La Plaza to continue driving growth for the spirits category in the country while making high-end, luxury whisky accessible to consumers in one of Metro Manila’s most prestigious shopping destinations,” shares Fatima Espineda-Caeg, marketing manager, luxury and whisky of Diageo Philippines.
The luxury boutique showcases Diageo’s lineup of prestige scotch whisky brands, led by Johnnie Walker Blue Label and its unparalleled depth of flavor. Consumers can also find the impressive Rare & Exceptional collection featuring the John Walker & Sons XR21, Mortlach Single Malt Scotch Whisky 12YO and Mortlach Single Malt Scotch Whisky 16YO.
The centerpiece of the luxury boutique is its personalization and gifting station where shoppers can personalize their whisky purchases with options such as engraving services or custom leather tags, further positioning Johnnie Walker as the perfect gift for special occasions and gatherings. All purchases also come in limited edition gift packaging.
Customers can avail of the luxury boutique’s engraving services with a minimum order of any two bottles. After payment, guests fill out a personalization form indicating which name or short message they would like engraved on the bottles. The personalized bottles are then delivered directly to the customers’ homes within three to five working days.
“We envision the Johnnie Walker Luxury Boutique as a way for our customers to give the special people in their lives an elevated gift that captures and magnifies the unique characteristics of our whisky,” adds Espineda-Caeg. “We see this as a way for the brand’s deep heritage to be brought to new life, allowing more people to discover the true depths of flavor it has to offer.”
Visit the Johnnie Walker Luxury Boutique located at the third floor of Rustan’s Shangri-La Plaza, until December 31, 2022. Follow @johnniewalkerph on Instagram for more details.