Ramon Villavicencio: Energizing a new generation of leaders

This visionary entrepreneur, best known for establishing independent oil company Flying V in 1994, is further building on his legacy by supporting numerous advocacies on education and sports — all as he trains a new generation of leaders for both his businesses and the nation.

By Franchesca L. Tuazon

Whether as former chairman of the board of Basic Energy Corp. or as a former director at San Miguel Corp., the last 50 years has certainly been a busy time for businessman Ramon “Chito” F. Villavicencio. And he has no plans of calling it a day just yet.

“The petroleum industry is full of challenges. You deal with international markets, government regulations and fluctuating prices. But overcoming obstacles is what makes the work worthwhile,” says Chito, now 83 years old.

Best known for establishing Flying V in 1994, Chito shook up an industry long dominated by multinationals by offering high quality yet affordable fuel products to the market. In doing so, Flying V not only challenged the oligopoly, but also introduced groundbreaking innovations like blended biodiesel, hydrofuel technology and double-hull tankers, years before government mandates made them compulsory.

Flying V’s pioneering efforts also extended to promoting renewable energy and sustainability — an approach that aligned with Chito’s forward-thinking vision for a greener future. In 2022, his company was recognized as the 13th top corporation in the Philippines. “Looking at where I started, it really is an achievement,” Chito refects.

His ability to navigate industry challenges is rooted in his philosophy: persistence, adaptability and the willingness to embrace change. These qualities enabled him to build a company that not only thrives in a competitive market, but also offers sustainable innovations that benefit the environment and Filipino consumers.

(FROM LEFT) Daniel De La Cruz, Brother Ray Suplido FSC, Ramon Villavicencio and Brother Armin Luistro FSC

A champion of education

While Chito’s achievements in business are extraordinary, it is his commitment to education and philanthropy that truly defines his legacy.

For one, he established Academe Foundation Inc., which has funded scholarships for nearly 400 college students, many of whom have gone on to become professionals in fields like law and accounting. “I want my scholars to not just graduate but to excel — to be future presidents of their own companies,” he says.

Over the years, he has also donated millions of pesos to fund projects like the Villavicencio Board Room, basketball courts and several chapels in his alma mater, the De La Salle University, and other La Salle campuses across the country. He also reportedly donated to help build Santuario de La Salle in Laguna.

Indeed, Chito believes that education is about creating future leaders who can make meaningful contributions to society. He further emphasizes the importance of nurturing students who are not only academically capable but also disciplined and determined to make a difference.

Villavicencio: “The petroleum industry is full of challenges. You deal with international markets, government regulations and fluctuating prices. But overcoming obstacles is what makes the work worthwhile.”

Leading by example

As a father of 10 and grandfather to 35, Chito leads with quiet strength and unwavering principles. “I don’t subject my children to long sermons,” he says with a chuckle. “Instead, I make them follow by example.” His parenting philosophy mirrors his management style — firm, disciplined and focused on results.

While his leadership style has sometimes been described as stern, it has also been transformative. “Many of my former employees resigned in frustration,” he admits. “But years later, they return to thank me, saying, ‘Were it not for you, I wouldn’t be where I am today.’ That’s what makes it all worth it.”

Even as he unloads and passes on many of his business responsibilities to his children, Chito remains active, even recently embarking on a new venture — a rotisserie chicken business. “It’s just a small thing, so I have something to do with my time,” he says. Yet, those who know him are quick to point out that anything Chito touches has the potential to turn gold.

Looking forward, Chito remains optimistic but realistic about the country’s challenges. He believes that discipline is key to nation building and hopes for a future leader who can instill it in the Filipino people. “We need someone stern,” he says. “Discipline is what we lack as a nation.”

Despite his achievements, Chito’s humility shines through. “I don’t need to leave a legacy that everyone sees,” he reflects. “Knowing I’ve helped people — that’s enough for me,” he concludes.

Photography by Myk Yco

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