Shiseido promises ‘rise to radiance’ with revamped Vital Perfection line

Shiseido recently launched its Vital Perfection Advanced Cream, which promises to show visible results in as little as one week. The cream also registered high efficacy for Asian skin, which is a plus for Filipinos.

Shiseido’s Vital Perfection Uplifting and Firming Advanced Cream

Powered by the remarkable combination of Shiseido’s patented ReNeuraRED and SafflowerRED technologies, the Vital Perfection Uplifting and Firming Advance Cream promises firming and lifting effects in as little as one week. It also pushes the brand’s #AgeHasNoLimit campaign, led by no other than Academy Award-winning actress Anne Hathaway.

Well, like in any beauty product, such promises are meant to be tested. Priced at P 7,050, the revamped Vital Perfection Uplifting and Firming Advanced Cream Soft delivers on fronts that Shiseido is known for.

The cream, beautifully packaged in a gold and purple jar, is mildly fragrant. For all it’s worth, a light whiff of the cream as you open the lid makes your beauty regimen feel more like a relaxing exercise, rather than a daily chore. Twice daily, if you want the best results.

Shiseido Vital Perfection Global Ambassador Anne Hathaway

Like most Shiseido creams, the Uplifting and Firming Advanced Cream Soft has that lightness to it. The cream is easily absorbed by the skin so don’t let it sit on your fingertips for too long. A few seconds after applying the cream, you feel the ingredients set in, as it seems to quench your skin’s thirst, making it feel a bit tighter a few minutes after application.

The Vital Perfection Concentrated Supreme Cream (PHP 9,250), on the other hand is a highly potent cream with twice the SafflowerRED, thus sculpting the face as it activates facial muscles and improve lymph flow for a sharper look after just one week of use.

The key to such results, according to Shiseido, is its use of SafflowerRED, which is derived from the Mogami Safflower. Commonly used to improve blood circulation and beautify the skin, this precious flower originates from Japan’s Yagamata Prefecture where the women are renowned for their beauty.

ReNeuraRED, on the other hand, allows the nerves in your skin to detect active ingredients better. This enables the skin to respond and regenerate faster by optimizing blood flow and oxygen level. These groundbreaking technologies work synergistically to enhance the skin’s nutrient network. It also ensures optimal nutrient delivery in our skin to address the triple challenges of aging: firmness, lifting, and dark spots. In 1 week, see a +35% firmer, brighter, and more lifted look with reduced wrinkles.