The leading health and wellness company from the Philippines proudly announced its partnership with the renowned South Korean actor, best known in the country for his roles in Descendants of the Sun and Vincenzo, among others. The historic deal also marks Song Joong-Ki’s first-ever brand partnership in the Philippines.
Song Joong-Ki, celebrated for his exceptional acting talent and charismatic presence on and off screen, has garnered an impressive global following through his stellar performances in hit dramas such as Descendants of the Sun, Arthdal Chronicles, Vincenzo and Reborn Rich.
His ability to bring characters to life with depth and authenticity has earned him numerous accolades and a loyal fan base worldwide. He is currently shooting his next drama called My Youth, which revolves around a former child actor who rediscovers the challenges of present life with a long-lost love.
A perfect partnership
As IAM Worldwide continues to expand its reach and impact, the collaboration with Song Joong-Ki signifies a harmonious blend of excellence, dedication, and shared values.
“IAM Worldwide is honored to have Song Joong-Ki as our 2025 headliner. His illustrious career and personal values align perfectly with our brand’s vision and mission,” says president and founder Allen Marvin Eder.
“We believe that his influence and dedication will inspire many Filipinos to pursue their aspirations to not just excel in life but also to embrace a healthier, more fulfilling lifestyle,” adds vice president and founder Aika Lorraine Uy.
Meanwhile, General Manager and Founder Joanna Mañego adds: “Known for his versatility and commitment to his craft, Song Joong-Ki embodies the very essence of IAM Worldwide’s mission to inspire and empower individuals to achieve their dreams and overcome the impossible.”
Elevating the brand
IAM Worldwide, a leader in health and wellness products, is committed to providing top-quality food supplements, delicious juice drinks, and solutions that promote overall well-being.
With Song Joong-Ki as the latest headliner of the brand, IAM Worldwide aims to reach new heights in both local and international markets through the “IAM Song Joong-Ki” campaign.
Fans can look forward to seeing him endorse IAM Worldwide’s flagship products such as the Amazing Pure Organic Barley, Amazing Slim Caffe Macchiato, and the crowd favorite Amazing Choco Barley.
Excitement for Filipino K-Fans
The announcement of Song Joong-Ki as an IAM brand ambassador is expected to create a wave of excitement across the Philippines.
Song Joong-Ki expressed his excitement about the partnership, saying, “I am thrilled to be part of the IAM Worldwide family. I have always admired the Filipino spirit, their warmth and hospitality. This partnership allows me to connect more deeply with my Filipino fans. I truly appreciate IAM Worldwide for this opportunity.”
For more information, visit IAM Worldwide’s official website at iam-worldwide.com and follow their official social media channels @IAMWorldwideOfficial.
