Insurance is not something that most Filipinos openly talk about, or are interested in. Reasons could either be, lack of knowledge, or illiteracy about the matter. Due to the inevitable cases of poverty in the country, some people would rather pay their bills than entrust it to an insurance company.
However, this is not the case for the first and long-standing life insurance company Sun Life Philippines, for Sun Life was able to make insurance look beneficial and more understandable.
The insurance company has stood the test of time alongside Filipinos, providing the latter quality insurance products and services for over a century. It acknowledges and values the support of individuals and organizations which enable the company to serve its clients, achieve its goals and prosper in the industry.
As Sun Life Philippines celebrates its 125th year of bright service, Benedicto Sison, Sun Life chief executive officer and country head, said that the key to the company’s longevity is the partnership it built through the years especially the one forged with its clients.
“We nurture and keep this sacred – this partnership and the mutual trust built with our clients for generations,” Sison said, adding that it takes a village to nurture these partnerships.
According to him, it has always been a collective effort among Sun Life regulators, as well as its business partners, former and present leaders, field managers, financial advisors, employees, and clients. The leading international financial services organization honors the village of partners and friends that made this happen.
Sun Life achieved its target five million clients ahead of the schedule takes pride of what it has accomplished–targets exceeded and numbers surpassed, as well as awards, recognitions, and citations conferred.
Sison said that the company is committed to delivering products and services “beyond lifetimes,” a fitting theme for its anniversary celebration.
And to immortalize oneself beyond one’s lifetime, he noted to plant trees which will later on bear fruits, feeding the next generation in fulfilling the company’s purpose.
Recently, a grand concert musical was held to celebrate the company’s 125th year, to remember the significant events that shaped Sun Life’s history and to honor the people who became a part of this journey.
The concert musical featured Sun Life brand ambassadors Charo Santos-Concio, Judy Ann Santos-Agoncillo, Piolo Pascual, Enchong Dee, and Matteo Guidicelli. Including music icons such as Iñigo Pascual, Morisette Amon, Ben & Ben and Rachelle Ann Go among others, who performed at the event.
