In a world that tends to commoditize (and even trivialize) a person’s quest for beauty, DMark Beauty and DermAsia Corp. serve as catalysts for change — architects of transformation that have reshaped the landscape by creating a universe of beauty that is as diverse, vibrant and extraordinary as the people they serve.
On the surface, DMark Beauty and DermAsia are best known for bringing in the most technologically advanced and scientifically sound products to their clients in the Philippines since 1997. But for the men and women behind these celebrated brands, achieving true and transformative beauty, isn’t only skin deep.
“Our products are instruments of empowerment, not just for enhancement. After all, beauty if about well-being, confidence, and self- expression,” says Nikki Tang, the former PeopleAsia “Women of Style and Substance” awardee behind DMark Beauty and DermAsia.
Guided by their customers’ individual goals, these companies continue to introduce cutting-edge technologies and scientifically advanced skincare solutions that cater to each client’s diverse and dynamic needs. Instead of promoting short-lived trends though, they are helping their clients build a deeper and more meaningful relationship with beauty — one that promotes long-term wellness, self-assurance and lasting satisfaction.
Empowerment through choice
“We live in a world dominated by homogenized beauty standards, which often pressure individuals to conform rather than celebrate their unique attributes,” reminds Nikki. As such, DMark Beauty and DermAsia exert every effort to challenge these norms and champion individuality.
“Our extensive range of products is designed to cater to every skin type, tone and personal preference to ensure that everyone can find something that can help them in their beauty and wellness journey,” says Nikki. Through offering a diverse array of options, these companies empower its customers to embrace and express their distinct identities confidently.
This commitment to diversity and inclusivity is not merely a marketing strategy, either. It is a core value that drives DMark Beauty and DermAsia’s business philosophy. “We believe that beauty should be as diverse as the people who seek it, and we are steadfast in our mission to further promote this philosophy even in the future,” she adds.
Challenging the status quo
While many in the beauty industry perpetuate unrealistic ideals, Nikki and her team dare to challenge the status quo. “We question the norms that dictate what beauty should be and instead, redefine it in terms that are real, attainable and inclusive,” she says.
The mission, after all, is bigger than say, having fairer skin or a glowing complexion. It’s about shaking up the traditional beauty paradigm by employing a more holistic, authentic approach. Beauty, she reminds, is not a one-size-fits-all concept, but a personal journey that should be celebrated in all its forms.
Quality and ethics are also cornerstones of their operations. “We are steadfast in our commitment to providing only the best, most effective products that are also safe for use and ethically produced,” Nikki explains. “Our dedication to sustainability and responsible sourcing reflects our broader commitment to the well-being of our customers and the environment.”
As such, the companies take pride in being more conscientious and sustainable in its practices.
“As we look into the future, DMark Beauty and DermAsia remain committed to pushing the boundaries of what is possible in the beauty industry. We are constantly exploring new frontiers, driven by a passion for innovation and a desire to make a positive impact. Our vision is to create a world where beauty is not a privilege but a right, accessible to all and reflective of every individual’s unique essence,” Nikki concludes.