Barbie paints the town pink!

The “pinkest” movie of the year has just blown into town! Put on your pink heels (or sneakers) and dance your way to Ayala Malls Cinemas where you’ll find nothing less than a fun, fashionable and immersive screening experience like no other.

Greta Gerwig’s Barbie, one of most anticipated movies of the year, has landed in theaters! To welcome the “pinkest” movie in town, Ayala Malls Cinemas has prepared plenty of exclusive offers and activities to make your Barbie dreams come true!

Barbie rules the cinemas

Last July 19, girls and boys of all ages gathered to celebrate the most iconic stylista on the first day of screening at Greenbelt 3. Families, couples and barkadas who all looked chic in pink flocked to the cinema while flaunting their Barbiecore fashion.

Celebrities and personalities spotted on the pink carpet were Kylie Verzosa, Bubbles Paraiso, Sam Concepcion, Vanessa Matsunaga, Tricia Centenera, Jaz Reyes, Karen Bordador, Ashley Garcia, Ry Velasco, Renz Pangilinan, Bonita Peñaranda, Alex Godinez, Sam and Paolo Valenciano, among others.

Real-life Barbie cuties Olivia and Amelia Manzano-Reyes also graced the pink carpet together with dad GP Reyes.

GP Reyes with daughters Amelia and Olivia

Marketing lead for Warner Bros Discovery Philippines Bonch Santos, AyalaLand Malls area head of North Operations Charmaine Bauzon, and group marketing head for AyalaLand Estates, Corporate and AyalaMalls Chrissy Roa

To celebrate the special screening of Barbie, the cinema lobby was turned into an activity-packed haven for fans who wanted to live out their Barbie dreams. In partnership with Rolyo Skates, guests were able to roll in rainbow-colored skates and learn the basics. Collectors also had their fair share of fun as they looked through Barbie and Ken dolls, courtesy of Toys R’ Us.

Filling up their cravings, guests enjoyed 8Cuts burgers and The Movie Snackbar’s limited-edition Pinksicle Popcorn flavor, which is a sweet and candy-fruity variant.

Adding to the fun experience were snap-worthy installations where guests could pose for the camera in full Barbie vibe. The interactive photowalls included a Barbie box, where moviegoers could enter the box and pose like the dolls that they are! Another was a pink convertible and opposite it was a bus stop by the beach.

Ayala Malls’ Barbie movie special screening contest winners were Sam Concepcion and Sam Libao, Kylie Verzosa and Renz Pangilinan (Best Dressed Couples) and Jaz Reyes (Doll of the Night)

Experience Barbie and Ken’s Real World Adventures

Ayala Malls keeps the pink party going with fun “Real World” adventures.

First on the list: roller-skating! Did you know that every Ayala Malls Cinemas Barbie movie ticket gives you free access to the skating rinks at Glorietta, Ayala Malls Circuit, TriNoma, U.P. Town Center and Market! Market! Glide away like a true unbothered queen and don’t forget to grab your friends—or date—along! 

You can also gather the whole squad and book a pink movie party at Ayala Malls Greenbelt. The “Pink Party Package” is inclusive of cinema tickets for 50 people, The Movie Snackbar’s Pinksicle Popcorn plus drink and indulgent Krispy Kreme donuts. Ayala Malls completes your Barbie experience with in-house party music and a mobile bar with pink cocktail drinks right before the private screening.

The Movie Snackbar limited-edition Barbie popcorn box

The mall-wide celebration continues with more pink goodies you can shop, eat and bring home. Take a stroll at the boardwalk to shop for Barbiecore pouches, slippers, phone cases and other accessories. Visit the Pink Café to tickle your tastebuds with pink donuts and drinks. Keep your barkada’s Barbie memories wherever you go when you strike a pose at the Barbie Movie photobooth and print copies for everyone. 

If you’re planning to visit Glorietta, you can also catch Barbie come to life on the giant LED screen at the mall’s activity center.

Meanwhile, Zing members also get double the fun! Patrons earn 2X Zing points when they purchase Barbie movie ticket from ticket booths or sureseats.com using their Ayala Malls Zing-linked credit card (with a minimum spend of P600).

The party’s just getting started! Whether you’re in it for the fun, the fashion, or the hype, one thing’s for certain: Barbie is a worldwide icon and you can experience the pinkest celebration at Ayala Malls.

To book your Pink Movie Party, email riveralito.almi@ayalamalls.com.ph or inquire through the Greenbelt 3 cinema ticket booth. 

For more information, visit their official website www.ayalamalls.com. Follow their official social media pages https://www.facebook.com/AyalaMalls360/ and https://www.instagram.com/iloveayalamalls/ for more updates.