By Bryle B. Suralta
Are you looking for the right car to drive around the city? Well, Volvo Cars might just have the perfect vehicle for you with the all-new Volvo XC40.
Recently launched at the Sunset Bar Sofitel Philippine Plaza to kick-off the summer, the XC40 was touted by the luxury car brand as the vehicle that will “make the daily urban commute less stressful and more enjoyable.” According to Volvo, the car also adheres to a new standard of safety, as the brand continues to look for ways to enhance user experience.
Volvo also focused on integrating safety and driver assistance features for the all-new XC40. The features include run-off road protection and mitigation, cross traffic alert with auto brake and a 360° camera that helps drivers maneuver their car into tight parking spaces.
“The XC40 is our first car in this rapidly growing segment and has a clear focus on navigating today’s hectic city environments,” said Volvo Cars president and chief executive Håkan Samuelsson. “Building on Volvo’s heritage as the leader in safety, the new XC40 will offer the best possible safety standards combined with an easy-to-use interface and convenient connected services.”
The new XC40 is Volvo’s first car that is equipped with Compact Modular Architecture (CMA). It includes a range of groundbreaking technologies that was first introduced in its 90- and 60- Series siblings based on Volvo’s larger Scalable Product Architecture (SPA).
“With the XC40, we aim to reduce the so-called cognitive load on the driver. While our safety and driver assistance systems actively identify and mitigate potential conflicts, you as a driver can relax more and therefore enjoy city driving,” Volvo Cars Safety Center vice president Malin Ekholm claims.
Volvo Cars vice president of vehicle software and electronics Ödgärd Andersson also noted that the XC40 is the “car for a generation of consumers that expect full connectivity.”
With the fast-paced, busy city life, you don’t just need a car–you need a car that feels more like a trusty companion on the road. And you’re definitely going to get one with the Volvo XC40.
