“If the actor can bring a positive emotion to anyone during this time, then it would already have been worth the effort of working on this project since last year. I think we all deserve some things that would make us smile.”—Ben Chan By Alex Y. Vergara Ladies, what would…
By Joanne Rae Ramirez Is Hyun Bin the new ‘Benchmark’ for retail? Popular retail brand Bench is emerging from the quiet of lockdown with a blast — a 25-second teaser ad of Korean superstar Hyun Bin modelling its apparel. In an obvious nod to the role that put Hyun Bin…
If there are a few bright spots in an otherwise gloomy scenario, which made the long lockdown and the ensuing weeks of continued uncertainty after it a tad more bearable, K-dramas streamed on demand via Netflix would be one of them. By Alex Y. Vergara Someday, should we survive this…
Captain Ri – and the Smart execs – definitely know how to keep their promises. As previously announced, Smart Communications has posted a second commercial featuring Korean heartthrob Hyun Bin. Released last June 20, the video has been viewed on the Smart Facebook page almost 400,000 times and has garnered…
Smart, one of the leading mobile service providers in the country, continues to bring Captain Ri closer to his Filipino fans as it launches a new promo featuring exclusive merchandise and bonus data for subscribers. Under the promo, Smart subscribers may bring Hyun Bin anywhere they go by scoring limited-edition…
By Jose Paolo S. dela Cruz "Bringing Hyun Bin was something that is natural for us. It would’ve been crazy for us not to do it!” -- Jane Basas “Down to earth, simple, diligent” – Smart Communications’ top executives sang praises for Korean superstar Hyun Bin as they launched their…
"We shot it mid-May in Korea." Smart Communications president Al Panlilio told PeopleAsia editor-in-chief Joanne Rae Ramirez that the much-awaited Smart ad that virtually crash landed into Filipino audience's lives was shot in mid-May in Korea. Panlilio also told Ramirez that "the shoot went very well." In case you've missed…
By Hermes Joy Tunac It looks like the craze over hit K-drama Crash Landing on You is here to stay a little longer. And with the announcement of the extension of the enhanced community quarantine in the Philippines, more and more people are getting onboard in binge-watching (or re-watching!) the series,…