Smart

Hyun Bin writes an open letter to his fans

Hyun Bin in Smart Communications' newest ad campaign. Screencap from Smart Communications. After a back-to-back surprise from Korean superstar Hyun Bin: Smart Communications’ latest TV ad featuring the global heartthrob, followed by his first printed glossy cover, with an accompanying incisive cover story, in an influential and widely read Philippine-based…
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Smart lets you take Hyun Bin home with its newest merch promo

Smart lets you take Hyun Bin home with its newest merch promo

Smart, one of the leading mobile service providers in the country, continues to bring Captain Ri closer to his Filipino fans as it launches a new promo featuring exclusive merchandise and bonus data for subscribers. Under the promo, Smart subscribers may bring Hyun Bin anywhere they go by scoring limited-edition…
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‘Game-changing’ Captain Ri lands ahead of time for Smart

‘Game-changing’ Captain Ri lands ahead of time for Smart

"Simple. Smart ako." --- Hyun Bin Screencap from Smart Communication's Facebook Page After days of setting the web ablaze, Smart Communications has finally dropped a 46-second commercial featuring Korean superstar Hyun Bin. The video, which debuted at around eight in the evening on the Smart Facebook page, is an instant…
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Smart teases ‘crash landing’ with Hyun Bin on June 01

Smart teases ‘crash landing’ with Hyun Bin on June 01

Spoiler alert: It looks like Captain Ri isn’t in North Korea (or Switzerland), anymore. Smart Communications recently unveiled a nine-second teaser video ⁠— featuring a dapper Hyun Bin ⁠driving around in a sleek black car — which is poised to bring the Korean superstar closer to his fans in the…
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Smart celebrates Mother’s Day with big “signature” sale

Smart celebrates Mother’s Day with big “signature” sale

Mobile services provider Smart Communications, Inc. is celebrating Mother’s Day in a big way, as it brings its “signature sale” on the Smart Online Store (www.store.smart.com.ph)  starting today until May 15. With exclusive freebies and huge discounts up to 50 percent on select Apple, Huawei, Samsung and OPPO devices, the…
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MVP Group provides much-needed support for COVID-19 frontliners

MVP Group provides much-needed support for COVID-19 frontliners

Government hospitals receive necessary but hard-to-find supplies like alcohol, masks, transport services and even food packs from a consortium of MVP companies. Additional efforts to help health workers on the frontlines in the fight vs. COVID-19 outbreak were recently undertaken by Tulong Kapatid, the corporate social responsibility consortium of companies,…
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Smart’s #ReimaginedLife offers users the new Smart Signature plans

Smart’s #ReimaginedLife offers users the new Smart Signature plans

Smart Communications recently launched its new Smart Signature plans, which is comprised of generous open data allocations, unlimited calls and texts, data rollover and other revamped features, with help from Smart Signature endorser Miss Universe 2018 Catriona Gray at The Fifth Rockwell in Makati City. “As our customers ramp-up their fast-paced lifestyle,…
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Unlocking the future of innovative digital services

Unlocking the future of innovative digital services

By Bryle B. Suralta As the world transitions into a new era of digital services, PLDT, Inc. and Smart Communications are poised to "unlock the future" with a new wave of innovative products and services for Filipinos everywhere. Fresh off being recognized as the Philippines' fastest fixed and mobile networks…
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The rewards card for all seasons

The rewards card for all seasons

It’s a known fact that Filipinos love rewards and freebies. According to one particular study, Filipinos carry as many as 11 rewards cards in their wallets or purses. But with the recent launch of PLDT Group’s MVP (Most Valuable Partner) Rewards Card, you don’t have to carry as many cards…
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